Balance - Respect - Responsibility

Here at Lagom, we take our responsibility to the environment very seriously. We take special care to ensure that all of our activities and products are as sustainable as possible.

We combine frugality and respect for natural resources while developing a commercially viable and creative business that challenges the norm. This is part of the natural balance we strive to achieve and lies at the very heart of Lagom, but we don't work alone. We endeavour to work with the most ecologically sound businesses in the production chain.

We always use accredited sustainable & recycled papers, smaller page sizes and reduced weights where possible.

To save on transportation miles, we have moved our paper production to a British Mill. James Cropper PLC. in the Lake District, who are FSC-certified. Not only do they produce high quality, distinctive papers, but they are also at the forefront of cutting edge paper recycling technology including plastic-free packaging and coffee cup recycling.


James Cropper has been named as a finalist for The UPS Environmental Sustainability Award for its CupCycling innovation – the world’s first method of upcycling used coffee cups.


All the pulp purchased is manufactured using either an Elemental Chlorine Free (ECF) or a Totally Chlorine Free (TCF) bleaching process.

International Standards

All of its suppliers are committed to sustainable forest management. All suppliers have attained the International Standards ISO 9000 and ISO 14001.

Climate Change Agreement

The Group has now exceeded all 3 of its Climate Change Agreement (CCA) Milestones for specific energy use per tonne of saleable product.

Water Management

Their focus is on efficiency in water usage and on maximising return of clean safe water to the catchment.

We use Biodegradable thermal lamination.
Vegetable-based printing inks
Chemical–free thermal plate-making processes


Our printers use Vegetable based inks which are better for the environment as they are made from vegetable oil or soybeans. Through sustainable farming, these plants also reduce the amount of CO2 in the air, further combating the fight against climate change by reducing air pollution. An added benefit of the use of natural ingredients is that they are less harmful to both the environment and the staff handling them. Vegetable based inks also help with the recycling process as they are easier to remove from recycled paper and print during the de-inking process of recycling.

Spot UV & Screen Inks

We sometimes use UV spot coatings for a high gloss finish. This ink technology has several benefits. It contains no hazardous air pollutants (HAPS), no toxic stabilisers or heavy metals and has a low energy consumption because it is instantly cured by the UV light. UV coatings are not petroleum-based and decompose via hydrolysis. Uv coatings are completely recyclable.


One of the most common misconceptions about hot & cold foil stamping is that it isn't recyclable. Foil is so incredibly thin, less than 2.5 microns, that it totally dissipates within the repulping process. As long as the material you foil onto is recyclable, it can go into the recycling bin.


We do not use flitter - (bonded glitter) because once the flitter is bonded onto the card, it cannot be recycled

We no longer wrap cards ordered from our online store with cellophane.

We do not wrap our brochures in cellophane.

We currently use re-cyclable cellophane to wrap our retail cards.

We use compostable bags to send packs of cards to wholesale customers.

We are committed to removing the cellophane from our cards and will be phasing out this practice.

We're working with our logistics team to ensure that our packaging on postal orders is as environmentally friendly as possible.

When selecting suppliers for our gifts range, we aim to choose brands and small producers that use sustainable means of production.

Our tote bags are made with 100% organic and Fairtrade certified cotton.

We use envelope suppliers who use recycled paper or paper from sustainable and accredited sources.

Our label suppliers re-use most of their manufacturing waste and are continually looking for ways to reduce their energy consumption.

“Here at Lagom we firmly believe that creating beautiful things does not have to be at the expense of the planet. From the smallest card to the largest gift, we take care to ensure that the environment is taken into consideration every step of the way. This is part of the natural balance we strive to achieve and lies at the very heart of Lagom.”

Kelly Hyatt